If you are serious about using Linkedin to drive leads then you’ll probably already be paying for a premium subscription or using ‘Linkedin Sales Navigator’. Many key features are now housed within Sales Navigator and make using Linkedin to reach out to prospects much easier. Easier than using the old premium Linkedin that is. You […]
Is this a new term to you / your business? Do you know where to begin in implementing this type of software in to your marketing mix? Read on for Cutivate Marketing’s insights on how to adopt this game-changing, scalability model.
According to Hubspot (the content marketing powerhouse) ‘marketing automation refers to software that automates your […]
Customers buy emotions, not things. It’s not your product or service they really want. It’s the emotional result of the product or service they are after. Customer satisfaction is emotional satisfaction.
So although talking about the product features and the benefits of using those features is important – and is what 90% of sales and marketing […]
Linkedin is driving the most and best quality traffic to corporate websites. So as a lead generation tool it’s the place to be. We can easily get a 10% response rate to ‘cold’ lead generation activity on Linkedin – which out performs pretty much all other forms of marketing currently. So here’s our top 5 […]