Marketing automation is all about making your lead generation and customer relationship management more efficient and more relevant.
There are numerous systems you can use depending on the complexity of your content strategy. We can help you decide which system will suit you best or we can work with your current system to increase effectiveness. For example your marketing automation may be as simple as creating autoresponders in email systems such as Mailchimp. Or it can feature extensive lead scoring and delivery of user specific webpages via systems such Eloqua or Hubspot.
Give us a call if you would like some independent and impartial advice on automated marketing systems
If you are serious about using Linkedin to drive leads then you’ll probably already be paying for a premium subscription or using ‘Linkedin Sales Navigator’. Many key features are now housed within Sales Navigator and […]
Content marketing is a very hungry beast. To drive effective inbound marketing you need to feed that beast frequently. For most businesses creating enough quality, original content can be hard. It takes resource and time to […]
Businesses are producing vast amounts of content nowadays and much of it isn’t really effective. As the Content Marketing Institute found out only 30% of B2B marketers and 38% of B2C marketers rate their efforts […]