The new rich media additions to the Linkedin profiles are a great opportunity to create much more compelling profiles than previously. I’ll show you what I mean and how to get a marketing banner onto your profile that drives traffic to your website. There are lots of ways of using these functions – i’m just […]
If your target audience are affluent ‘white collar’ workers then they are on Linkedin. Or at least 95% of them are. So, if anything, see Linkedin as the best database of your target audience in the world. You can’t buy better data.
So how do use it to reach out to them? There are a number of […]
I’m often asked if it’s worth upgrading to the paid version of Linkedin. The answer depends on how much you believe Linkedin can bring you new business. So do you believe? I do because it does bring me work. However, I got work from Linkedin before I upgraded.
To get new business, or a new job, […]