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The customer never buys what you think you sell.

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Helping your business to grow

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STRATEGY AND INSIGHT

You need to have a plan so you know where you  are going and  what you need to do along the way to improve it. We help businesses with the following;


Market research - to spot opportunities

Customer research - so we know what they really want

Brand positioning - how to present yourself for maximum impact and profit

Product development - so you develop what customers really want and exploit the opportunities, profitably

Pricing strategies - to maximise profit

Communications planning - how to reach your customers and develop relationships


See some examples of our work below

BRAND STRATEGY & PRODUCT

Gioteck are a global video games accessories manufacturer and wanted to grow by developing a clear brand and marketing plan. This would help drive new products and provide a consistent framework for increased marketing activities.

MARKETING STRATEGY

SOCIAL MEDIA STRATEGY

Nationwide Building Society asked us to help them take their first major steps into social media. So we defined how they should engage with users on YouTube and Facebook

Think Drinks supply soft drinks to the on-trade and needed a robust marketing strategy to drive growth.

Strategy and insight

Marketing strategy and research